mBlox, a west-coast mobile tech firm, has decided to leave their home in Silicon Valley to open a $30 million operations hub in Atlanta. The company will consolidate offices in Singapore, Sunnyvale (California), and London to take at least a full floor at Northpark 500. CEO Tom Cotney cited many reasons for mBlox’s move from California to Atlanta, including a below-average cost of living, relatively low cost of office space (as compared to major cities internationally – London is $85 PSF), hundreds of thousands of dollars in tax incentives, and an extremely deep pool of talent from local universities like Georgia State, Georgia Tech, Emory, and the University of Georgia.
mBlox, whose technology can send reminders, service alerts, and coupons to customers’ mobile devices based on their geographic location (drive by a Papa John’s, you receive a coupon via text for a free pizza), is one of many tech firms that have left overregulated and overpriced markets like those seen in California for growing tech hubs like Atlanta; Google, Microsoft, and Hewlett-Packard have already relocated operation centers here. In 2011 alone, more than 250 companies departed California for more cost-effective areas, and since that time Georgia has attracted 12 expansion/relocation projects from major California tech companies. These companies have created a combined 1,500 jobs and $477 million in investments.Share